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Join 8000+ Practices

The platform built for dental groups that have outgrown single-practice software.

ConvertLens gives dental service organizations one place to manage leads, track group performance, automate patient communication, and measure marketing ROI across every location in the group. No more cobbling together five tools. No more location managers working from different systems.

One platform. Every location. Full visibility.

HIPAA-compliant
Integrates with Dentrix, Eaglesoft, Salesforce, Google Ads
Used by DSOs with 2 to 50 plus locations
 Average setup time 48 hours
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Growing a dental group is hard when every location is running on different systems.

At one location, the front desk logs leads in a spreadsheet. At another, they use the PMS patient notes. At a third, new enquiries sit in a shared inbox that three people have access to and nobody owns. Meanwhile, your marketing budget is spread across Google Ads, Facebook, and a local SEO agency, and you have no reliable way of knowing which spend is producing new patients and which is burning cash.

This is the operational reality for most dental groups between 3 and 30 locations. And it is not a people problem. It is a systems problem.

67% of DSO marketing managers report they cannot accurately attribute new patient revenue to specific marketing channels. (Dental Group Practice Survey, 2024)
AI-Driven Marketing ROI | ConvertLens
4.2 hrs average time DSO operations managers spend each week manually compiling location performance reports
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31% of dental leads handled inconsistently across locations never convert to a booked appointment. Standardised lead workflows close this gap.
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The practices that scale well past 10 locations are not doing it with more staff or more spreadsheets. They build a platform layer that standardises how every location acquires patients, handles enquiries, and reports performance. ConvertLens is that platform.

Everything a dental service organization needs to manage patient acquisition at scale

Whether you’re just starting out or scaling up, ConvertLens is your
key to exponential practice growth.

Group KPI dashboard

ConvertLens gives every DSO operator a live group-level dashboard that pulls production, scheduling, lead conversion, and marketing data from every location into one unified view. No exports. No manual compilation. No waiting until the end of the month.
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Consolidated group metrics: total production, new patients, collections rate, and marketing spend across all locations in one number at the top of the screen.
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Location comparison: rank every site by any KPI and instantly see which locations are outperforming and which need attention.
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Automated alerts: set thresholds for production per day, no-show rate, or lead response time, and ConvertLens notifies you the moment a location breaks the target.
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Drill-down by location, provider, channel, or treatment type so you can move from group overview to granular detail in two clicks.

Standardised lead management across every location

The biggest patient acquisition leak in most dental groups is inconsistent lead handling. One location responds to every web enquiry within minutes. Another takes two days. The patients who do not get a fast response book somewhere else, and nobody ever knows they were lost.
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ConvertLens creates a single lead inbox for the group with location-level assignment, so every inquiry is visible, owned, and tracked from first contact to booked appointment.
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Automated first response via SMS or email fires within seconds of a new enquiry, across every location, without any action from front desk staff.
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Lead scoring qualifies each enquiry by treatment type, urgency, and source before routing to the right team member.
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Group-level conversion reporting shows lead-to-appointment rate by location, so you can identify where in the funnel each site is losing patients.

Automated patient communication workflows

Patient communication across a dental group is only as good as the least-consistent location. When follow-up sequences, appointment reminders, and recall campaigns depend on individual staff members doing the right thing at the right time, the patient experience varies. ConvertLens removes that dependency.
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Standardised follow-up sequences run from group level, so every location sends the same quality of communication in the same timeframe.
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Appointment reminder sequences reduce no-show rates across the group. SMS reminders at 48 hours and 2 hours before appointment, with two-way confirmation.
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No-show recovery automation re-engages patients who missed appointments with a personalized rescheduling message within 30 minutes, without any manual action.
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Recall campaigns bring lapsed patients back to the chair. Configurable by treatment type, time since last visit, and location.
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All sequences are customisable at group level with location-level personalisation where needed. Your brand voice, consistent across every site.

Marketing ROI attribution by location

Most DSOs are spending significant budget on Google Ads, Facebook, and local SEO without a clear picture of which spend is producing new patients and at what cost. ConvertLens closes the attribution gap.
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Connect every ad platform, every call tracking number, and every web form to ConvertLens, and trace each new patient back to the exact source that brought them in.
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Cost per new patient by channel, by location, updated daily. No waiting for an agency report. No manual attribution in a spreadsheet.
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Channel performance comparison across the group so you can see whether the same campaign performs differently across locations and adjust budget accordingly.
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Marketing spend efficiency reporting flags channels where you are overspending relative to the patients they produce, so reallocation decisions are based on data rather than instinct.

Conversational AI intelligence for the whole group

Reporting at group level is only useful if someone is reading the reports. ConvertLens AI removes the report-reading step entirely. Anyone in the organisation, from the CEO to a location manager, can ask a plain-English question and get an instant answer.
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Ask: which location had the highest no-show rate last month? Which campaign brought the most new patients in Q2? Which provider had the best production per visit across the group? Get the answer in seconds.
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Anomaly detection surfaces problems automatically. If a location's lead volume drops 30 percent in a week, ConvertLens flags it without anyone having to check.
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No dashboards to configure. No reports to schedule. No data analyst required. The AI works with your connected data sources and answers questions in plain language.

Built for every role in a growing dental group

DSO Chief Executive and ownership

You need group-level visibility without having to ask your operations manager to pull a report. ConvertLens gives you a real-time executive view of production, patient acquisition, and marketing performance across every location.

Live group dashboard accessible on any device.
Weekly performance summary delivered automatically.
Marketing ROI by location so capital allocation decisions are data-driven.

Operations Director and Group Manager

You spend too much time chasing location managers for numbers that should already be in front of you. ConvertLens standardises reporting across every site and surfaces problems before you have to find them yourself.

Automated underperformance alerts so you know about a problem location the day it emerges, not at the monthly review.
Standardised KPI definitions across all locations so every site is measuring the same things the same way.
Workflow automation removes the dependence on individual staff consistency.

Marketing Director and Group Marketing Manager

You are accountable for new patient growth but dependent on data from platforms, agencies, and location managers that does not come together cleanly. ConvertLens gives you a single source of truth for marketing performance across the group.

Full marketing attribution from first click to collected revenue.
Cost per new patient by channel and by location, updated daily.
Campaign performance comparison across locations to inform budget decisions.

From 3 locations to 50 plus, ConvertLens scales with your group

For DSOs and multi-location dental groups, reputation management at scale is a different challenge. Each location has its own Google Business Profile, its own review history, its own team responding to patients. Monitoring them individually is impractical. Missing a three-star review on a high-volume location for two weeks is a real cost in new patients.

ConvertLens gives DSO operators a group-level reputation dashboard with location-level drill-down — so nothing falls through the cracks.

3 to 10 locations

You have outgrown single-practice tools but are not yet at the scale where enterprise DSO software makes commercial sense. ConvertLens gives you group-level visibility and standardised patient acquisition workflows without the complexity or cost of enterprise platforms.
Group KPI dashboard up and running in 48 hours.
Standardised lead handling across all sites from day one.
Marketing attribution so you understand what is actually driving your group's growth.

10 to 30 locations

At this scale, operational consistency is the primary growth constraint. Every extra location multiplies the cost of inconsistency. ConvertLens builds standardisation into the system so your growth does not depend on finding and keeping the right people at every site.
Centralised lead management with location-level assignment.
Automated communication workflows running consistently across the group.
Group reputation management monitoring every location's ratings and review velocity.

30 plus locations

You need enterprise-grade reporting, multi-entity user permissions, and integrations with your existing technology stack. ConvertLens supports complex DSO structures with customised dashboards, role-based access controls, and deep integrations with the PMS and CRM systems your group already runs on.
Custom group and sub-group reporting structures.
Role-based access: executive view, operations view, location manager view, and marketing view.
Dedicated account management and integration support.

Every platform where patients review your practice — monitored in one place

Patients don't limit their reviews to Google. ConvertLens monitors and manages your reputation across every major platform where dental patients are active:

Google Business Profile

The highest-impact platform for local search ranking and new patient decision-making. Review velocity, rating, and response rate directly affect map pack position.

Healthgrades

The leading healthcare-specific review platform. Patients specifically seeking a healthcare provider — not just a local business — rely heavily on Healthgrades ratings.

Zocdoc

Increasingly important for practices accepting online booking. Zocdoc reviews are displayed prominently during the booking process — a low rating at this point in the funnel costs bookings directly.

Yelp

Still significant in urban markets and for cosmetic dentistry searches. Yelp reviews rank prominently in Google search results for practice name searches.

Facebook

Patient communities, local group recommendations, and Facebook page reviews all influence prospective patients — particularly for family dentistry and paediatric practices.

RateMDs and Vitals

Specialist healthcare directories monitored for completeness and accuracy of listing information as well as review content.

What changes when your DSO runs on ConvertLens

Without ConvertLens

Location managers reporting in different formats and timelines
Lead handling depends on whoever picks up the phone
Marketing spend reviewed in a monthly agency PDF
No-show rate reviewed too late to act on
Group performance report takes 4 hours to compile manually
Each location uses different follow-up scripts and timing
Underperforming locations identified at monthly review
Marketing attribution is guesswork across the group

With ConvertLens

Standardised KPI reporting across all locations, always current
Automated lead capture, response, and routing across every location
Daily cost per new patient by channel and location in the dashboard
Automated no-show recovery fires within 30 minutes, every location
Full group KPI view in one click, updated in real time
Centralised communication workflows running consistently group-wide
Automated alerts the day a KPI breaks a threshold
Full channel attribution from first click to new patient revenue

Seamless Integration with All Major PMS & CRM Tools

ConvertLens syncs effortlessly with all leading PMS, CRM, and
analytics platforms for a unified data view.

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Crafted for Unmatched Practice Growth

Discover why practices of all sizes trust ConvertLens to streamline their operations and elevate their growth.

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Boosting My Practice with Remedo

Remedo has truly transformed my online presence and practice. With their invaluable support, I've witnessed significant improvements in my website visibility and search rankings. Their expertise has helped me attract and connect with more patients, leading to remarkable growth in my practice

South Shore Dental Care

Holbrook, MA

AI-Driven Marketing ROI | ConvertLens
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Expert Support Driving Patient Growth

The growth manager support is really helpful. Having an expert at hand who can breakdown the jargon into a step-by-step plan helped my practice reach more patients. I've seen a noticeable increase in patient footfall

Precious Smiles

Camp Hill, Pennsylvania

AI-Driven Marketing ROI | ConvertLens
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Excellent Support & Personalized Service

Working with Remedo for our Google My Business and website needs at Infinite Smiles Paediatric Dentistry has been a great experience. The team's approachability, especially Shalu’s dedication during our weekly meetings, has been invaluable. They truly listen, understand our needs, and provide personalized support. Their commitment sets them apart—keep up the great work!

Infinite Smiles Paediatric Dentistry

Solon, Ohio

AI-Driven Marketing ROI | ConvertLens
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Highly Professional & Dedicated Team

Remedo is the most professional group I have worked with. Their attention to detail, responsiveness, and commitment to excellence are truly commendable. The team takes the time to understand our needs and provides tailored solutions with great efficiency. Their personalized support and expertise make them stand out. Highly recommend their services!

SoFlo Dentistry

Miami, FL

AI-Driven Marketing ROI | ConvertLens
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Unlock Growth with Remedo's All-in-One Solution

All aspects of my online presence, from website design to Google Business are now managed by Remedo. I've seen a clear increase in patient leads. I highly recommend Remedo to any healthcare provider looking to grow their practice

West Point Medical Center

Fontana, California

AI-Driven Marketing ROI | ConvertLens

Frequently asked questions about DSO software

What is DSO software and why do dental groups need it?

DSO software is a platform built specifically for the operational and commercial complexity of multi-location dental groups. Single-practice tools do not scale to groups because they lack group-level reporting, centralised lead management, and cross-location workflow standardisation. DSO software like ConvertLens connects data and processes across every location in the group, giving operators visibility and control that is not possible when each site is running independently.

How is ConvertLens different from practice management software like Dentrix or Eaglesoft?

Practice management software handles clinical workflows. It manages appointments, treatment records, billing, and insurance. ConvertLens sits above the PMS layer and handles patient acquisition, lead management, marketing attribution, and group performance analytics. The two systems work together. ConvertLens reads data from your PMS and combines it with your marketing and communication data to give you a complete picture of your group's commercial performance.

Can ConvertLens handle different PMS systems across locations in the same group?

Yes. Many dental groups have acquired practices that run different practice management systems. ConvertLens integrates with Dentrix, Eaglesoft, Open Dental, Curve Dental, and other major PMS platforms, so a group running mixed systems across locations can still get a unified group view. Our integrations team handles the setup for each location individually during onboarding.

How quickly can a DSO get set up on ConvertLens?

Most groups are live with their first locations within 48 to 72 hours of signing up. For larger groups, we phase the rollout by location cluster to avoid disruption. Each location takes roughly 2 to 4 hours to integrate and configure. Our onboarding team manages the technical setup. Your location managers receive a 30-minute walkthrough before going live.

 Does ConvertLens support role-based access for different team members?

Yes. ConvertLens has configurable role-based access controls. An executive sees the full group dashboard. An operations director sees all locations with full KPI access. A location manager sees only their own site. A marketing manager sees campaign data and attribution across the group. Permissions are set at the group level and can be customised for individual users.

How does ConvertLens handle patient communication compliance across multiple states?

ConvertLens is built with HIPAA compliance as a foundation. All patient data is encrypted at rest and in transit. We sign Business Associate Agreements with every group we work with. Communication templates are reviewed for HIPAA compliance before deployment. For groups operating across multiple states with different consent requirements, our compliance team provides guidance during onboarding to ensure all communication sequences meet local requirements.

What does implementation look like for a 20-location DSO?

For a group of 20 locations, we typically run a phased implementation over 3 to 4 weeks. We start with 2 to 3 pilot locations to configure integrations, validate data flows, and train the core team. We then roll out to remaining locations in batches of 4 to 6. By the end of week four, the full group is live with real-time KPI data flowing into the group dashboard. You have a dedicated implementation manager throughout the process.

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